Brian AyersBrian Ayers

Account Executive

 

Brian Ayers brings years of journalism experience to Leslie Kline Lukas & Associates, where he utilizes his communication and analytical skills to deliver results for his clients. As an Account Executive with the firm, Mr. Ayers specializes as a writer. He creates written materials for internal and external communications for his clients and leverages his background and relationships with the media to secure placements.


     Since joining Leslie Kline Lukas & Associates in July 2007, Mr. Ayers has developed internal and external publications, reports and case studies for an international consulting firm that serves the water, energy, information and government sectors; created external publications to secure media placements for a national wireless provider, which has included the creation of new messaging around the company’s brand; has placed columns and articles written for a leading private university in the Midwest in a multitude of industry publications; and has delivered media share for a local fitness and weight loss center, placing articles, columns and television guest spots in the local media.

     In his multiple roles with Leslie Kline Lukas & Associates, Mr. Ayers has responsibilities in marketing, including the creation of physical and electronic marketing brochures and strategies. Additionally, his background as a published writer in the state’s largest daily newspaper, the Omaha World-Herald, enables Mr. Ayers to assist in media training activities with the company. He also provides and conducts public opinion research.


      Before joining Leslie Kline Lukas & Associates, Mr. Ayers served as a writer and copy editor for daily and weekly newspapers in Nebraska and spent two years as a writer and copy editor in a corporate setting.


     Mr. Ayers’ accomplishments include:

  • Serving as a staff writer and copy editor for the Omaha World-Herald, Nebraska’s largest newspaper. He has written more than 300 articles, and continues to contribute to the publication’s sports section on a freelance basis. Mr. Ayers covered several sports, created story ideas, assisted with editing and writing in the sports department and trained new part-time employees.
  • Covering Nebraska Cornhusker football for the Grand Island Independent, Nebraska’s third largest daily newspaper. Mr. Ayers has covered Nebraska football since 2007 for the Independent, attending all home games, and nearly every road game on a freelance basis, often writing two stories a week during the football season. He has contracted with the Independent since 2005, also covering the Nebraska high school state track meet, wrestling meet and volleyball tournament annually.
  • Excelling as the sports editor for the Gretna Breeze, Papillion Times/La Vista Sun and Springfield Monitor. Mr. Ayers managed the sports section for the three weekly newspapers in Sarpy County. His responsibilities included all the writing, photography and page design for each publication. He wrote approximately 15 stories a week, developed media contacts throughout the coverage area and helped build the company’s subscription-based market penetration in its coverage area. In 2005, he won first-place awards from the Nebraska Press Association for best feature story, as well as best feature photo in the Papillion Times’ circulation division.  
  • Providing distinguished editorial leadership as a business editor, copy editor and in quality assurance for infoUSA, an international, publicly traded company. His quality assurance duties included verifying facts and evaluating the content of business descriptions written by business editors based in India. As a copy editor, Mr. Ayers edited business descriptions in accordance with Associated Press style. His business editor duties included identifying and researching the defining characteristics of companies to write a business profile geared to generate sales leads.

     Mr. Ayers received a bachelor’s degree in journalism from Creighton University in December 2003 and served as the Sports Editor of the Creightonian, the campus’ weekly student newspaper his senior year. He also was a student employee for the university’s Sports Information Department from 2000 to 2003. 

 

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